GEO / AEO tool

GEO / AEO Citability Scorer

Paste any page content below and get an instant 0–100 readiness score measuring how likely answer engines — ChatGPT, Perplexity, Google AI Overviews — are to cite your page. Seven heuristics aligned to extractive AI citation behaviour, with a per-criterion checklist and actionable improvement tips.

We read the page server-side (read-only) — see security.

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Tip: paste plain text or markdown — HTML tags are ignored. Sweet spot is 800–2,200 characters.

Citability score

Paste content to score

Leads with a direct answer

+20 pts

The first sentence is short, declarative, and directly answers the likely question.

Contains a clear definition

+15 pts

The text defines the core concept using "is", "refers to", "means", or similar definitional phrasing.

Contains concrete data or numbers

+15 pts

Statistics, percentages, dollar amounts, or specific quantities are present.

Includes comparison or contrast

+10 pts

The text uses comparison language: "vs", "compared to", "unlike", "better than", or contains a comparison table.

Uses list or step structure

+15 pts

The content includes bulleted/numbered items, or clear step-by-step formatting.

Length in the citable sweet spot

+15 pts

Content is between 800 and 2,200 characters — deep enough to cite but not so long that the signal gets diluted.

Visible structure (headings or bold)

+10 pts

The text uses markdown headings (#, ##) or **bold** markers to signal information hierarchy.

How this score works

These are transparent, standard answer-engine-readiness criteria — generic best practices for making content easy for AI answer surfaces to extract and cite. Each criterion contributes a fixed number of points to the 0–100 score; nothing is hidden.

  • Leads with a direct answer

    20 pts

    First sentence is non-empty and under 160 characters (a crisp, extractable answer up top).

  • Contains a clear definition

    15 pts

    Contains definitional phrasing such as "is", "refers to", "means", or "defined as".

  • Contains concrete data or numbers

    15 pts

    Contains a statistic, percentage, currency amount, or specific quantity with a unit.

  • Includes comparison or contrast

    10 pts

    Contains comparison language ("vs", "compared to", "unlike", "better than", "whereas"…).

  • Uses list or step structure

    15 pts

    Has at least two bulleted or numbered list lines (extractable as a list).

  • Length in the citable sweet spot

    15 pts

    Total length is between 800 and 2,200 characters.

  • Visible structure (headings or bold)

    10 pts

    Uses a markdown heading (#, ##, ###) or **bold** markers to signal hierarchy.

Why GEO / AEO citability matters

Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are the practices of making your content more likely to be retrieved and cited by AI-powered answer surfaces — ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot.

These surfaces select sources based on extractive signals: direct answers, concrete data, clear definitions, and well-structured formatting. The seven criteria above are transparent, standard answer-engine-readiness checks based on these widely recognised best practices — see the rubric above for exactly what each one measures.

Unlike traditional SEO, GEO rank is not about domain authority alone — a well-structured, data-rich page on a mid-authority site can outperform a thin page on a high-DA domain.

See which of your pages AI engines can actually cite — across your whole portfolio

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